Image Resource: Tara Winstead
What Are the Best AI Tools Kiwi Businesses Should Subscribe To?
It’s not a secret that the rise of artificial intelligence (AI) is transforming industries worldwide, and with AI tools, it is creating valuable opportunities for New Zealand businesses to address local challenges.
Kiwi companies are currently operating in a highly competitive environment but with limited resources; therefore, AI can help close these gaps by enabling organisations to streamline operations, personalise customer interactions, and improve decision-making.
In this article, we explore some of the best AI tools that Kiwi businesses should invest in to enhance efficiency, increase customer engagement, and future-proof their operations.
AI-Powered Platforms for Kiwi Businesses:
New Zealand companies can benefit from these AI tools that enhance productivity and reach their business goals efficiently.
ChatGPT
ChatGPT is a valuable resource for small to medium enterprises (SMEs) seeking efficient ways to generate content and manage customer interactions. It is also known for its capabilities in content creation, customer service automation, and workflow optimisation. Its customisable outputs and seamless integration with popular platforms make it a versatile tool for businesses looking to save on service and content costs.
Trello
Trello’s intuitive project management system is ideal for small teams needing efficient organisation. Trello goes beyond basic task management by offering deadline predictions, task automation, and collaborative tools that support dynamic project flow without heavy manual input with AI enhancements.
Zoho CRM
Zoho CRM is a game-changer for companies focused on improving customer relationships. Businesses can deliver personalised customer experiences and insights-driven strategies using its built-in AI analytics, allowing them to compete on customer service. This powerful tool helps businesses effectively manage customer relationships while also accessing valuable market insights.
HubSpot Marketing Hub
HubSpot’s Marketing Hub stands out for its comprehensive suite of tools, from email automation to customer journey mapping. HubSpot’s Marketing Hub uses AI-driven analytics to help businesses create targeted campaigns and reach the right audiences, reducing customer acquisition costs and improving engagement through tailored strategies.
Midjourney
Midjourney provides an affordable and efficient way to create impactful graphics for branding, advertisements, and social media for companies needing unique visual content. This generative artificial intelligence tool allows businesses to rapidly develop visuals tailored to local market trends, making it especially useful for small to mid-sized companies aiming to maintain a strong visual presence.
Qualtrics
Understanding customer sentiment is essential, and Qualtrics provides AI-powered sentiment analysis to help businesses capture feedback and identify emerging trends. New Zealand businesses can tailor strategies to align with regional preferences to ensure customer needs are met and adjustments are made based on real-time feedback by using Qualtrics.
Xero
New Zealand-founded Xero has become a leader in cloud-based accounting, and its AI-enhanced tools make it ideal for businesses looking to automate bookkeeping, payroll, and compliance. This platform simplifies financial management, particularly valuable for businesses without extensive accounting staff, enabling accurate forecasting, automated expense categorisation, and compliance tracking.
Looker
Looker Studio offers powerful business intelligence (BI) and data analytics, allowing companies to make informed decisions quickly. By integrating Looker with existing data systems, businesses can gain insights that drive market growth and operational efficiency. This analytical tool is well-suited for Kiwi companies aiming to deepen their market reach through data-informed strategies.
Salesforce Einstein
Salesforce Einstein uses AI to enhance sales efforts through lead prioritisation, customer segmentation, and sales forecasting. This AI tool is invaluable for Kiwi businesses looking to increase conversions without expanding their sales teams, utilising AI to maximise conversion potential and fine-tune sales strategies.
Conclusion
Local businesses should consider subscribing to tools as an investment like ChatGPT for content creation and customer service, Trello for project management, Zoho CRM for customer relationship management, HubSpot Marketing Hub for marketing automation, and Xero for accounting.
Kiwi companies can start improving and enhancing customer engagement by leveraging these AI tools, and with the right strategies in place, they can be productive and competitive in an AI-driven future.